Alex Consani: The Trans Trailblazer Who’s Redefining Fashion and Internet Fame

At just 21 years old, Alex Consani is doing more than walking runways—she’s walking into history. The bleach-blonde Gen Z powerhouse with sharp brows and a sharper wit has already made her mark on both fashion and the internet, breaking barriers one post, one strut, and one absurdist TikTok at a time.
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From Bay Area Kid to Global Icon
Consani’s journey began in California’s Bay Area, where at just 12 years old, she became the youngest openly transgender model in the world. Her early modeling photos quickly went viral online, catching the attention of the LGBTQ+ community and the fashion industry alike.
By 16, she had signed with IMG Models, the same powerhouse agency behind the Hadids, Ashley Graham, and Paloma Elsesser. That move catapulted her into the elite world of high fashion—and she’s been unstoppable ever since.
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Model of the Year—and a First for Victoria’s Secret
In 2023, Alex Consani made headlines as the first openly trans person to win “Model of the Year” at the prestigious Fashion Awards in London. Just months later, she became one of the first trans models to walk in the reimagined Victoria’s Secret Fashion Show, signaling a seismic shift in representation on the global stage.
She’s become a fixture on runways for Alexander McQueen, Burberry, Versace, and Chanel, where her high-cheekboned look and confident energy have made her a favorite among designers and photographers alike.
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5.9 Million Followers and Zero Filter
But Consani’s influence doesn’t stop at Fashion Week. During the 2020 pandemic, she turned to TikTok, and what started as a playful distraction exploded into a full-blown second career.
Her videos—which blend chaotic comedy with viral audio, camp fashion, and unapologetic trans pride—have racked up tens of millions of views. Whether she’s doing a grotesque parody of Gru from Despicable Me, shrieking off-key to Taylor Swift’s “Mean,” or swirling a pitcher of “fancy” water like she’s hosting a cursed brunch, Alex serves weirdness with intention—and the internet loves her for it.
“People think models have to be serious and untouchable,” she told Vogue. “I want to be real, stupid, and fun—and still walk Chanel.”
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More Than a Model
Alex Consani isn’t just a face for the cameras—she’s a voice for her generation. Outspoken about trans rights, queer joy, and body positivity, she uses her massive platform to push back against industry norms and societal expectations.
In an era where online influence can often feel hollow, Consani’s mix of fashion credibility and fearless self-expression sets her apart. She’s not trying to be palatable—she’s trying to be authentically loud, unapologetically Gen Z, and proudly trans.
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What’s Next for Alex Consani?
With upcoming campaigns for Miu Miu and rumors of a Netflix docuseries in early development, 2025 might just be her biggest year yet. But don’t expect her to go “mainstream” in the traditional sense. If anything, Alex Consani is here to rewrite what mainstream even means.
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Final Word
In an industry still catching up with the times, Alex Consani isn’t waiting. She’s sprinting ahead—on the runway, online, and in the cultural conversation. Whether she’s in a couture gown or making chaos on TikTok, one thing is clear: fashion didn’t just find a new face—it found a movement.